How Home67 turned Zieny AI visuals into organic social reach
Home67 turns Zieny AI renders into social content for a younger audience. The visualiser brings new visitors to the store without paid ads, and shopper demand pushed usage more than 20% past the plan, so Home67 upgraded on purpose.
- Category
- Furniture & home furnishings
- Reviews
- 9.5/10 from 2,546 (Kiyoh)
- Store
- Online plus showroom in Heemskerk
- Markets
- NL / BE
+20%
Generations above the plan limit
Upgraded
Plan raised by choice, not by force
EUR 0
Paid ad spend behind the reach
2h
From feed to live
Content engine
Renders that turn into social reach
Home67 posts the visualiser itself. Short clips show a bare wall turning into a styled room in seconds, which performs with a younger audience that would never click a product ad. It brings new people to the site with no media budget behind it, and it builds the brand at the same time.
- Every render is ready-made content, so the marketing calendar fills itself instead of waiting on a photo shoot.
- The format reaches a younger audience on social that paid product ads rarely convert.
- New visitors arrive from organic video rather than bought clicks, which lowers the cost of every order that follows.
The challenge
Why Home67 came to us
Home67 sells statement furniture like a 180 x 120 cm herringbone cabinet. Shoppers love the look but cannot picture the scale against their own wall, so they stall on a purchase above a thousand euros.
Reaching a younger audience through paid ads keeps getting more expensive, and studio pack shots on a white background do not travel well on social feeds.
The team wanted content that is genuinely useful, not another discount post, and something that also helps the shopper who is already on the product page.
What we built
The Zieny setup at Home67
View in your living room, on the product page
A single tile on the product image opens the visualiser. No app, no account, and the shopper never leaves the page.
Four guided steps in the brand's own style
Welcome, upload, place, result. The flow carries Home67 colours and copy, so it reads as part of the store rather than a bolted-on widget.
Renders that double as social content
Every render is a downloadable, photoreal image of real furniture in a real room. The marketing team uses them as raw material for short-form video.
Feed-driven across the catalogue
The product feed keeps cabinets, tables, chairs and rugs in sync, so new collections get the visualiser automatically.
Live on product pages within 2 hours
The shopper flow
What a Home67 customer actually sees
Click any step to see it full size.
1. The entry point
A "View in your living room" tile sits on the main product image of the Raya herringbone cabinet.
2. Welcome
Three short lines plus a lighting tip, so the very first render already looks convincing.
3. Upload a photo
Upload or shoot on the spot. Photos are used only for the render and are deleted automatically after 24 hours.
4. Place the product
One tap on the empty wall marks the spot, which keeps the AI accurate and the shopper in control.
5. Processing
A progress ring with an honest 20 to 40 second estimate keeps shoppers on the page.
6. The result
The cabinet appears at true scale against the wall, ready to download and share.
Real photo, real render
Their room, their product
The customer's own living room on the left, the Zieny AI render on the right. Same wall, same daylight, with the 180 x 120 cm herringbone cabinet placed at true height and its own shadows.
The outcome
What changed
- Shopper demand pushed generations more than 20% above the included plan, so Home67 upgraded deliberately rather than throttling the feature.
- The visualiser feeds a steady stream of social content that brings new visitors to the store without paid ads.
- Shoppers settle the scale question on the product page, which makes the buying experience calmer and the orders more confident.
- The flow runs inside the existing product page, so the launch needed no redesign or developer sprint.
"Our customers use it far more than we expected, so we upgraded our plan happily. It gives us content, it brings in new people, and it simply results in more orders."
Ecommerce team
Home67
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